Sell your sh*t online
without faking or forcing it.
Stop guessing at what to say or how to say it. Join the club where entrepreneurs and creatives with big personalities get feedback on their copy and strategy so they can sell more sh*t with marketing content that feels good!
Articulate. Unapologetic. Badass.
These are words people use to describe you when you’re in your element.
All you’ve got to do is get in front of someone sales call, and you’re making money.
Hell, you could sell someone at the bar during happy hour with a paper bag over your head if they were the right fit. Yep, you’re *that* good.
When the referrals are flowing (and you’ve actually got the time to show up in your marketing), the sales aren’t far behind.
But when you try to recreate that magic in your sales copy, you’re all…
WHAT DO I DO WITH MY HANDS?!
Where did that Rich Bitch Energy go?
You’ve already got the hard part down.
You love talking and writing about what you do and how you help clients. But when it comes time to tell people how to actually work with you…
When you’ve got to transition to that daunting yet necessary call-to-action…
That part never feels right. And you find yourself awkwardly stumbling through it.
How is it that everything you typed on that Google Doc feels cheesy, cliché, or (worst of all) BORING? *shudders*
Because while you are NONE of ☝️these☝️, your sales copy is falling limp. And it’s certainly not getting anyone to whip out their Mastercard and say, “Take my money yesterday!”
So what’s a Rich Bitch to do when the sales copy isn’t performing, but you are ready for that next level of cash money?
Say hello to…
Get direct feedback on how to tweak your sales copy so you can sell in a way that feels & sounds like you…
Only unlike you, it works all day, every day, even while you’re knee-deep in enchiladas, on your third daiquiri at the pool, or just trying to get Idris Elba to notice you on Instagram. #Priorities
Weekly Copy Review Calls ⚡ Weekly Copy Co-Working Sessions ⚡ Quarterly Content Planning Sessions
$100/month
No minimum commitment.
Cancel anytime.
VIP Membership includes a 1:1 strategy call each month for $350/month.
“Our strategy sessions really helped clarify the next steps, and the copy feedback was top-notch.”
“I joined RBCC at the end of 2022, and I can say Sarah is such an amazing thought partner.
Her warm and authentic style was the perfect match for me. I highly recommend her program for anyone who wants that extra support around their copy + content strategy.”
Heather Wagner
Trauma-Informed Leadership Coach
CTAs got you in a chokehold?
Join the club. (Literally.)
Not being able to smoothly transition from your story or message to the CTA is not just a you-problem.
I know because I’ve spent 12 years learning how to do it in a way that feels subtle, natural, and impactful. And it wasn’t easy.
But you know what I had that you probably don’t? Marketing and copywriting experts gave me feedback along the way.
A lot of copy resources out there will teach you how to write sales copy, but you don’t get actual feedback from a human copywriter. So you’re out here looking like Sandy Bullock in Bird Box, writing CTAs with a blindfold on and feeling like you’re in a horror movie.
The only way you can get better at writing anything is to do it and then get feedback from someone who is good at it on how to do it better.
That’s exactly why I created Rich Bitch Copy Club.
Hey, y’all. I’m Sarah Jane.
And while I’ve only lived in Texas for about 5 years, this ain’t my first rodeo.
For the past 12 years, I’ve been writing sales copy and creating content strategies for brands big and small—from multi-billion (with a B) dollar companies like IBM and Intuit to the local plumber and real estate agent.
And one thing I’ve seen first-hand, again and again, is how powerful great sales copy can be at helping solopreneurs and small teams make money round-the-clock, even (and especially) when they do not have time to do individual outreach.
Think about it…
What if your copy could sell as confidently as you do in person , on sales calls, and in webinars?
*Cue the maniacal laughter and hitting “BUY” on all those open carts you’ve been saving.*
“Sarah Jane’s copy feedback sessions help breathe new life into my copy. She’s able to take something that is just okay and really make it shine.”
I love that she doesn’t just fix the copy. She explains why she suggests a change. Some of her strategies for explaining WHY I should say something helped me know WHAT to say. I hadn’t had anyone really explain it that way before.
And that made me much more confident in making those changes myself and writing more things in the future.
And it’s not just making tweaks to one piece of copy. The things I’ve learned trickled down into writing better micro-copy and calls-to-action too.”
Lydia Kitts
Designer & Owner of Tunquist House
Join me inside…
Turn your stale sales content into words that inspire big feels and even bigger sales.
It’s designed for you to pop in when you want to, use the resources you need most, and leave the rest behind without any FOMO.
Weekly Copy Review Calls
Get specific, direct feedback on your copy & strategy during our hot-seat style copy calls.
Can’t make it to a call? Submit your copy ahead of time, and watch the replay for your feedback.
Weekly Crush Your Copy Co-Working Sessions
Get shit done as we body double and write copy together each week.
This isn’t a coaching call. It’s a dedicated space to actually write your damn copy.
Quarterly Content Planning Sessions
Let’s plan out that money-making content together so you have a plan for WTF to write each quarter.
In this workshop-style guided session, you’ll map out 3 months of content.
VIP Membership includes monthly 1:1 strategy call.
Get a 1:1 strategy call each month with Sarah Jane to get feedback on copy, brainstorm ideas, get your marketing questions answered, and get unstuck.
Join at the Founding Members’ Rate.
*Founding Members’ Rate is guaranteed for at least one year.*
Join monthly
for $100/mo.
⚡No minimum commitment.
⚡Cancel or upgrade anytime.
⚡Renews each month until you cancel.
Join yearly
for $1,000.
⚡Get 12 months of ongoing support.
⚡Save $200 with 2 free months.
⚡Does not renew automatically.
Get monthly + 1:1 strategy call
for $350/mo.
⚡Get a 1:1 strategy call each month.
⚡Cancel or downgrade anytime.
⚡Renews each month until you cancel.
“Sarah is so generous with her knowledge on how to write authentic copy that attracts the right leads!”
“She was so patient with my questions and always willing to brainstorm things with me. Grateful for you, girl!”
Desola Davis
Speaker & Coach for Purpose-Driven Business Growth
This is NOT Copywriting 101.
I’m NOT going to teach you how to write copy. You’ve already got that down.
I’m going to show you how to make small tweaks to specific pieces of copy you’ve written so you can make major dollars without feeling awkward, gross, or slimy. (And repeat the magic again and again with each piece of copy you write!)
And it’s NOT an everything-and-the-kitchen-sink membership.
The goal of RBCC is NOT to give you a bunch of shit that makes you feel overwhelmed, resulting in you doing absolutely nothing.
Instead, I give you access to strategic support and resources you can use when you need them.
Want to attend the copy calls and skip the co-working? Great. I love that for you.
Wanna attend every co-working session and only come to a copy call here and there when you’re stuck? That’s cool too.
You’re a grown-ass human who knows what you need to thrive. Take what you need and leave the rest. #FuckFOMO
Here’s what we ARE gonna do inside Rich Bitch Copy Club…
👀 Get ACTUAL feedback on your copy.
Yep, I’m gonna peep that Google Doc, bb. Get specific feedback from an ACTUAL professional human copywriter to improve things like brand voice, clarity, and (of course) conversion—the part where you sell the damn thing.
(Also, I promise I’m kind, thoughtful, and intentional in my feedback because I get that #RejectionSensitivity life.)
🙌 Get support from your own personal Copy Hype Man.
I want nothing more than for you to make fat stacks of cash in a way that feels good to you.
Ask me anything during our copy review calls. Whether it’s a question about copy, strategy, or how to get the hell out of your head and write your shit already—I’m here to support you.
💰 Make small tweaks to your copy that turn into big sales.
I’m gonna show you how to make small tweaks to your copy (and strategy) so you can build that know-like-trust factor that leads to big sales.
Let your copy work for you even when you’re not working.
That’s the Rich Bitch way.
“If you’re someone who is set on writing your own copy (or that is the option for now), I *strongly* recommend working with Sarah.”
“I get compliments on my copy all the time—the thing is, though, compliments ≠ clients. I knew there was a disconnect between what I was saying and what I needed to say to get sales, but I was reluctant to book a call because I couldn't see how we'd be able to accomplish anything in an hour.
I can honestly say I got so much more value than I could have imagined. I showed her a few samples of my copy, and she walked through them with me, line by line and offered helpful tweaks and suggestions that were SO easy to implement.”
Shannon Kill
Neurodivergent Number Nerd & Financial Consultant
You already know how to sell.
Now, you just need to figure out how to do it in your copy as well as you do in one-to-one conversation.
So when the referrals start to dry up, or you start selling something that isn’t exactly referral-based—hello group program, course membership, or event!—you’re able to infuse that Rich Bitch Energy into your copy and sell even when you aren’t literally reaching out to each person individually.
Okay, so are you ready to do the damn thing and make money writing copy that’s just as fun, weird, hilarious, and sexy as you are?
Let’s talk investment.
RBCC is a monthly investment of $100 with no minimum commitment. You can pop in and out as you please, using it when you need it most and pausing payment during months when you don’t plan to use it.
I’m not here to hold you hostage. If you realize it’s not for you or you just need to pause for a month or 3, you can go on your Rich Bitch way with all our well wishes.
While there is no minimum commitment, it typically takes about 3 months for you to see measurable changes.
You will also need to invest TIME if you want this to work. That means submitting copy for our copy calls and actually making the changes to your copy. If you don’t actually use the support and resources, I cannot help you.
This program is for Rich Bitches who:
Kill it on sales calls, during webinars, and in the DMs but can’t quite seem to infuse that big money magic into their copy.
Have no problem speaking and selling to a warm audience but want to use their copy to help turn a bigger, colder audience into HOT leads.
Know their audience well, are making money, and are ready to scale their business and their marketing.
Want to save time and energy by making their content work harder for them (even when they’re not working).
Struggle to bring their big, bold, badass personality into their sales copy in a way that feels good.
Not sure if this is right for you?
Schedule a quick fit check call with me to go over all the details and see if it’s a good fit.
The Rich Bitch Promise
We are NOT holding you hostage. If the Rich Bitch life ain’t for you, then we’re happy to release you from the club. And if you just need a break, we’ll welcome you back with open arms when you’re ready to rejoin us.
We just ask that you commit to sticking it out for at least 3 months initially so that you can actually give yourself a chance to make moves in your marketing and mindset.
And if you decide to take a break, just let us know at least 10 days in advance of your next charge so we can take care of everything on our end.
“Sarah’s feedback was so helpful because I could get a peek into her genius copywriter brain! It helped me pay attention to what my audience would notice, be distracted by, or need to see in order to buy my offer.
I love how direct Sarah was about the parts that weren’t working and how wordy the sections were. I especially appreciated how she rewrote my offer origin story. Because it’s me and my offer, I have such a hard time knowing what to cut. Having her do it for me was such a relief.
Within 10 days of announcing the program and sharing the re-vamped sales page, one-third of the seats were already filled!”
Stacy Raye Kellogg, Life and Leadership Coach
FAQs
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Think of a group coaching program like a cooking class, and the Rich Bitch Copy Club is a buffet of chef-prepared food. Coaching will teach you different tools and skills to use. But in the Rich Bitch Copy Club, you’re getting access to resources and services that you get to pick and choose however much you want to use.
You could literally show up to one copy strategy call or submit your copy for edits one time, and you’ll walk away with something tangible immediately. I’m serving as more of a consultant and service provider than a coach. You’re getting direct, specific feedback on your copy and strategy AND actual edits to your copy.
That way, you’re not only getting help during the development stages, but you’re also walking away with a polished piece of copy that you can publish ASAP. You’re learning, and you’re getting shit done in the meantime.
I can’t believe I have to mention this (but live and learn right?) You DO have to actually submit copy and show up to the calls you book if you want to get value out of this.
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That’s up to you and what you want to achieve. Your experience is entirely driven by you. That being said, here’s an idea of how much time things are going on for:
>> The monthly 1:1 strategy calls are 60 minutes. You are scheduling these at your own convenience. Plan some time for implementation afterward.
>> The copy video reviews are typically 20-30 minutes long. You can watch them at your own convenience. Again, plan some time for implementation afterward.
>> In order to take advantage of the editing services, you’ll need to submit something for us to edit. That requires some content creation time.
All the resources are there to use as you need them and are not intended to be binged over a certain time period. So take your sweet, sweet time.
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Unfortunately, you are not on Punk’D. But fortunately, it is only $1,000/month for my OG founders. Why? Because I wanted to give more people access to me and my team at an affordable rate.
Our pricing for done-for-you copy starts at $2,000, and strategy starts at $2,500. But you’re getting our eyes and brains on your copy and strategy for a fraction of that.
Are you gonna have to do some work?
Yes.
But will that work be a whole hell of a lot easier and move a lot faster because you’ve got us on your team?
Hell yes.
The idea is not to have you join us forever. It’s to give you what you need to make money with your copy so that you can eventually hire a copywriter to take it off your hands. (Whether that’s us or someone else!)
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Probably not. I’ve designed the club for people who have a proven offer, know their audience well, and are already making money. These are the folks that will benefit most from the more advanced support we provide.
If you’re not sure if this program is a good fit, reach out to me at hello@sarahjaneburt.com or book a fit check at: https://calendly.com/thecontentcollective/discovery
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Well, that depends. Will you be prioritizing time to work on your copy? Do you plan to actually submit copy for review and edits? Will you show up to the 1:1 calls you book?
If you’ve answered “no” to any of the questions above, then this isn’t for you.
We are all busy. But I’m not here to waste your time or mine. I don’t want you to join, not actually use the resources, and then ask me for a refund. That’s like buying broadway tickets, not going, and then asking for a refund.
This is why I offer a fit check call before you join. I want to make sure it’s a good fit for you and that you’re ready, so if you have any questions, let’s jump on a call.
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No one comes out of the womb writing great copy. But luckily, I’ve had 11 years of practice. I’m gonna show you how to use the skills and personality you’ve already worked hard to develop and infuse that into words that translate into dollars. (Also, you’re also probably a better writer than you think!)
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Nah. This group is a safe space for everyone except for people who are racist, homophobic, transphobic, mysogynist, classist, ableist, or anti-choice. If you come up in here being any flavor of asshole, I’m gonna kick you out AND donate your money to an organization that actively works to help the people you are being shitty about.
I see you, bottom scrollers.
And REAL TALK.
There are no big secrets or magical formulas for writing words that sell your shit online.
At the end of the day, writing really fucking good sales copy comes down to three things:
#1: Pulling out your personality and putting it into your copy.
#2: Clearly communicating the value of the thing you’re selling.
#3: Knowing how to strategically put these two pieces together.
It’s simple, but it’s not easy.
Especially when you’re not versed in how to translate your magic into words and your words into dollars.
I’m here to be your guide through that process and make it as easy and enjoyable as it can be.
Are you ready to make some fucking money?
